Our start in the Middle East E-Commerce Powered by Canadian Digital Marketing Expertise
Liliya Holding ( http://liliya-holding.com/ ) is the largest professional art material retailer in Russia. A few years ago Liliya Holding had decided to invest in the Middle East market. They have chosen the United Arab Emirates to establish their head office and turn it to a main hub for their operation in the Middle East with all the required logistics to ensure business success. Recently, they established an online E-Store under the name ArtMall (www.artmall.ae) to sell a wide range of professional art materials. During the past few months of launching ArtMall, they made good success in the market through utilizing their experience in online business within Russia. However, due to the different market and marketing requirements in the Middle East, they decided to enter into a digital marketing contract with Canada.id (www.canadadotid.com), making use of their wide international experience to ensure success and expand their reach to the Middle East customers. Their choice to partner with Canada.id, to provide a digital marketing strategy, is a step to ensure their investment will payback by increasing their market share and sales revenue. This agreement was based on the digital marketing strategy developed by Canada.id which analyzed ArtMall strategic objectives, and customized digital marketing solutions to penetrate the Middle East. This agreement will foster a collaborative relation and utilize the experiences of Liliya Holding and Canada.id in the digital marketing of online business.